Instagram tests scannable Nametags, taking another page from Snapchat’s playbook

Last updated: 04-14-2018

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Instagram tests scannable Nametags, taking another page from Snapchat’s playbook

It appears Instagram is once again taking a page from Snapchat’s playbook. The Facebook-owned social media site confirmed it is testing Nametags, a feature that works similar to Snapchat’s Snapcodes, per TechCrunch. Instagram’s Nametags will let users create an image that other users can then scan with the Instagram Stories camera to follow someone. While the feature will make it easier for Instagram users to gain more followers, brands and influencers will be able to use Instagram’s scannabl...


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