Articles about digital media


Metrics got us into this mess. And they can get us out of it. - Digital Content Next

Last updated: 10/21/2017

The first dot-com boom was about tech startups collecting millions of eyeballs. About five years ago, there was a resurgence of that kind of thinking in digital media. BuzzFeed, Up

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MediaShift Daily: Malta's 'One-Woman WikiLeaks' Killed; Global Newsrooms Falling Short in Tech; How to Spread Metrics in a Newsroom

Last updated: 10/19/2017

The best in digital media news, features, and events for October 17, 2017. In this issue: - Malta's 'one-woman WikiLeaks' killed in car bombing. - ICFJ's global survey finds techn

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ANA Pulls Ad That Mistakenly Landed on Breitbart via Programmatic Buy

Last updated: 10/14/2017

The Association of National Advertisers has fallen victim to the same opaque digital media supply chain that it often complains about. The trade group, which represents the nation'

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CastBox reveals $16 million in funding as global surge in podcast investment continues

Last updated: 10/14/2017

If finding out what’s hot in tech requires little more than following the money, then podcasting startups have been positively roasting in recent months. A few weeks back, New Y

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A leading digital-ad trading group is trying to bring clarity to the sea of content studios

Last updated: 10/14/2017

If it seems as if every major media company has built a stand-alone division tasked with making content for advertisers — following Vice and BuzzFeed's lead — that's because it

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Meet the millennials who are making a living from livestreaming

Last updated: 10/09/2017

Would you livestream every aspect of your life? If you’re not a pop star or reality TV wannabe, the answer is probably no. But if you could earn more than £100 an hour for sitti

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GoTo Marketers

Last updated: 10/08/2017

GoTo Marketers Proactive Digital Solutions Toronto | Ottawa | Houston Navigation Menu Contact Services Your website should be more than just a digital brochure. Websites are living

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Vox Media Launching New Video Series Focused on Women (Exclusive)

Last updated: 10/07/2017

After the success of the company's election-focused 2016ish weekly video series, Vox Media is slated to premiere another video series, Divided States of Women, that will focus on

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What every marketer can learn from ANA’s production report

Last updated: 10/05/2017

Last month, the Association of National Advertisers released a groundbreaking report that shed light on a number of transparency issues in the commercial production pipeline. ANA f

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A new chapter: News Co/Lab – Dan Gillmor – Medium

Last updated: 10/05/2017

Some news: Arizona State University’s Cronkite School has launched News Co/Lab, a collaborative lab aimed at creating, testing, and promoting innovations that will help make the

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