Articles about advertising


How to Target Millennials With Billboard Advertising

Last updated: 02/24/2018

When most people think about Millennials, they imagine a tech-savvy and knowledgeable demographic that is increasingly influential—which is why so many marketers believe that onl

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Google's New Ad Blocker Changed the Web Before It Even Switched On

Last updated: 02/18/2018

You might seefewer ads on the web from now on. But you probably won't. On Thursday, Google Chrome, the most popular browser by a wide margin, began rolling out a feature that will

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FAQ: Google Chrome ad blocking is here. Everything you need to know

Last updated: 02/17/2018

Today, February 15, 2018, is the day Google begins blocking “annoying” or intrusive ads by default in its Chrome browser. Publishers that repeatedly serve up obnoxious ads afte

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Everything you need to know about the Google Chrome ad blocker

Last updated: 02/17/2018

Google launches a new version of its Chrome web browser today (February 15), which will include an in-built ad blocker to try and eradicate intrusive ads from the browsing experien

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Publicis Groupe Named Global Agency Network for Mercedes-Benz

Last updated: 02/15/2018

Mercedes-Benz has hired Publicis Groupe as its global agency network for creative and digital transformation, following a six-month review. The assignment will span around 40 mark

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Unilever Will Pull Funds from Social Media That 'Breed Division'

Last updated: 02/13/2018

Unilever will stop spending on digital platforms that "breed division in society or fail to protect children," Chief Marketing Officer Keith Weed plans to announce in a speech to t

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GoDaddy web hosting now integrated with Google My Business

Last updated: 02/10/2018

Website hosting and small business marketing firm GoDaddy has done an integration with Google that largely automates the process of setting up and verifying a Google My Business (G

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Pinterest will let people use its image-recognizing Lens feature to augment text searches

Last updated: 02/10/2018

A year after its debut, Pinterest’s Lens feature has become so capable of parsing what an image contains and what a person is searching for that the company will now use it to su

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Ram Defends Super Bowl Ad, Says Martin Luther King Estate Approved it

Last updated: 02/06/2018

Fiat Chrysler Automobiles on Sunday night defended a polarizing Super Bowl ad for its Ram brand that used a Martin Luther King Jr. speech delivered 50 years ago. The spot drew crit

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Inbound Marketing for Your Facebook Advertising Strategy

Last updated: 02/05/2018

Facebook marketing has been a popular way to get businesses’ names out there and advertised to the generation of digital media users. It’s no secret that Facebook marketing has

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