Articles about advertising


Coca-Cola is making massive changes to Diet Coke

Last updated: 01/12/2018

Coca-Cola is making massive changes to Diet Coke.  On Wednesday, the beverage giant announced it is rolling out modernized Diet Coke packaging and a new ad campaign, as well as n

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Selling SEO to the C-Suite: How to Convince Company Executives to Support SEO

Last updated: 01/10/2018

0 The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. The implementation of a solid SEO strategy

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McDonald's Just Quietly Launched a Stunning New Burger With a Refined Twist

Last updated: 01/09/2018

Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek.  The latest is the Dollar Menu, which is likely to cost you far more th

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‘Alexa, sell me something!’ Amazon may explore digital advertising in 2018

Last updated: 01/08/2018

Negotiation with several household product sellers indicate that Amazon may be bringing paid advertising to Echo devices, possibly as soon as this year. According to CNBC, insiders

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Mark Zuckerberg says fixing Facebook is his ‘personal challenge’ for 2018

Last updated: 01/06/2018

Mark Zuckerberg says that Facebook has “a lot of work to do” when it comes to harassment, election interference, and just making sure that it’s a meaningful platform to be on

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Fashion and Brand Photog Terry Richardson, Banned by Condé Nast, Now Under NYPD Scrutiny

Last updated: 01/05/2018

Photographer Terry Richardson, whose often risqué images have been featured in A-list fashion magazines as well as in ad campaigns for leading fashion brands, is under investigati

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How to Optimize Your Google My Business Listing

Last updated: 01/04/2018

0 The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. An important first step in any local SEO st

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That phone game you’re playing while watching TV may be secretly tracking you

Last updated: 01/02/2018

The next time you’re lying on the couch and fiddling with your phone while streaming Stranger Things or watching Mr. Robot, be aware — an app could be recording and tracking y

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The Rise of Storytelling in Marketing – as told by LinkedIn data

Last updated: 01/01/2018

Do not show me this again. The Rise of Storytelling in Marketing – as told by LinkedIn data The story of a year that put storytelling on the marketing map Jason Miller December 4

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Ad targeters are pulling data from your browser’s password manager

Last updated: 01/01/2018

Nearly every web browser now comes with a password manager tool, a lightweight version of the same service offered by plugins like LastPass and 1Password. But according to new rese

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